Essaouira or "Mogador" is a little wonderful town with shorelines, Skala, old medina, local souks, and harbor. This visit will allow you to lose yourself into this rich land, the best way to understand its rich culture through its corners.
Take a free walk strolling around the most visited spots of Essaouira; it's a great opportunity to get near local culture and find diverse, garments, culture, structures, different simple architecture and the African music taste (Gnawa) which is extremely loved by all the people there and played in the greater part of town including the shops and restaurants.
At around 08:00 your driver will pick you up from your accommodation in Marrakech to make an easy Journey towards city, which is around 2 hours and a half drive from the red city. While you are on your way to Essaouira, you will have a short break to see the very famous goats roosting on the branches of the Argan trees, and eat Argan seeds, following couple of minutes you will visit an Argan cooperative to figure out how local women make Argan oil with the still natural methods, and learn the benefits of this of the valuable oil.
Once your approach the city, you will stop in a high spot to see the entire city of Essaouira from above, and why not snap a photo with a camel there. A while later, when you reach Essaouira, you will be dropped off in the entryway of the Medina and the harbor, and you will have the spare time strolling individually to get very close to the wonderful spots of the old medina, for example, old shops, narrow alleys with wood smell all over the place, and, and skilled workers doing their ordinary work, for example, fishing, wood engraving, silver and jewelry making. Likewise, you will have enough time visiting the Skala and appreciate the ocean see from above. From that point onward, don't hesitate to eat at a local restaurant near the harbor and taste fresh fish, and after that stroll around the beach, and enjoy the sunrays.
Toward the finish of the evening, you will return to Marrakech at around 19:00,